Shifter X produced a series of content for the beauty brand The Body Shop as part of the Self-Love Movement.
Shifter joined forces with The Body Shop in 2021 to launch the Self-Love Movement, a space to talk about self-love, happiness and well-being. The collaboration included providing editorial and design support for a five-episode podcast, released on Spotify, and which featured five very special guests.
The partnership also included the production and publication of three text interviews on the Shifter website: with the activist Sandra Balde, to the communicator Kiko Is Hot and to the influencer Catherine Barreiros, in an article that also discusses what it means to be a company with the environmental certification “B Corporation”. The articles were published on Shifter’s social networks, namely on the Instagram platform.
