We created a great article on mobility with value for readers of Shifter and for Parpe, a differentiated car rental platform in the Portuguese market.
Parpe, a differentiated car rental platform in the Portuguese market, was looking for a way to reach Shifter readers. Instead of a simple article to publicize the service, we responded to the brief with an in-depth article on the challenges of mobility in a city like Lisbon - How to overcome the unbearable traffic queues.
The article has editorial value and Parpe appears as the commercial intermediary that provided the realization of that piece, with value for the brand and with long-term value for the Shifter audience.
